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Contentious corporate social responsibility practices by British American Tobacco in Cameroon
ISSN: 2178 - 8839
Publisher: author
Contentious corporate social responsibility practices by British American Tobacco in Cameroon
Indexed in
Social Sciences
ARTICLE-FACTOR
1.3
Article Basics Score: 2
Article Transparency Score: 3
Article Operation Score: 3
Article Articles Score: 3
Article Accessibility Score: 2
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International Category Code (ICC):
ICC-0202
Publisher: Conjuntura Austral: Journal Of The Global South Internatio..
International Journal Address (IAA):
IAA.ZONE/217847778839
eISSN
:
2178 - 8839
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Abstract
The implementation of corporate social responsibility (CSR) by companies that have a bad reputation, especially those involved in tobacco production has attracted criticisms from various quarters. Since the mid-1980s, tobacco companies have intensified market expansion strategies in several African countries. They have used music to target youths and children, organised fashion shows to entice women into smoking, offered kids free cigarettes on the streets and for a very long time undermined efforts by governments to put in place effective tobacco legislation and actively participated in the smuggling of tobacco products into the continent. Worse still, tobacco companies persuaded some African governments to promote tobacco cultivation as a major source of foreign earnings, and in recent years, the tobacco industry has resorted to using Corporate Social Responsibility (CSR) to massage its image and cover its tracks. British American T...
