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PRIMA: Practices and Research in Marketing
ISSN: 2230 - 844XPublisher: publisher   
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International Category Code (ICC):
ICC-0202
Publisher: Publishing India Group
Publication Center: INDIA
eISSN
:
2230 - 844X
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International Journal Address (IJA):
IJA.ZONE/22302799844X
Call for article for Next Round:
Deadline: 16 June *Extended
Result Notification: 22 July
Note: The article should be in PDF format* and author email should be inside of the article